@misc{indiciaef6ded3808b2b,
  title = {Eyes on VR: Unpacking the Causal Chain Between Exposure, Reception, and Retention for Emotional Billboard Messages},
  author = {Cho, H. J. and Lim, S. and Turner, M. M. and Bente, G. and Schmalzle, R.},
  year = {2024},
  doi = {10.1101/2024.07.19.604208},
  url = {https://www.biorxiv.org/content/10.1101/2024.07.19.604208v1},
  note = {Source identifier: 10.1101/2024.07.19.604208}
}